The website copywriter for entrepreneurs working towards 500k

Seven-figure visions need seven-figure sentences

Copywriter reviewing notes for the Finer Blog Copy package | Finer Things Editorial

It’s time for more of your dream clients to know you exist

Your dream client? Caffeine-fuelled and bleary-eyed. 19 tabs deep, looking for the solution you provide. Drowning in cookie-cutter sites and about to settle for ‘meh’ (hello regret).

But then they stumble upon your website. And it’s as though you’ve read their mind. Your words resonate like their favourite power anthem. They realise that in a world of vanilla, you’re offering Tahitian vanilla with gold flakes.

They feel understood, celebrated, and ready to invest.

My signature brand copywriting system

The Found and Famed Formula

Introducing the Found and Famed Formula – the strategy for captivating clients who not only see your value but are eager to invest in it. With this formula, you’ll attract high-calibre clients and leave behind the ones who wouldn’t know luxury if it hit them in the face.

First, I’ll use the Finer Story Strategy and voice of client research to develop a narrative that validates your premium prices. Yes, you deserve to raise your rates. Let’s make that possible.

Next, I’ll do the technical SEO that makes your website visible when your desired clients Google their problems. I’ll identify what they’re typing in – word for word – and help you appear in their search results.

Finally, I’ll bring your personality into your stories and SEO. I’ll listen to you the way a friend would, absorbing your voice so we can infuse this into your copy. You’ll sound like you and become memorable to the right prospects while turning off red-flag clients.

Copywriter onboarding a new client | Finer Things Editorial
Copywriter taking notes to write effective website copy for a client | Finer Things Editorial
Website copywriter presenting the Finer Website Copy package | Finer Things Editorial

The Finer Website: What you’ll get

Brand-refining web copy that helps you bring in higher-quality enquiries and convert sales with ease.

I’m talking copy that not only justifies your premium prices but also shows prospects that your offers are great value. Copy that rolls out the red carpet for Google to have aligned clients find, notice, remember, and book you.

£1,997 (approx. 2,650 USD)

This buyer-psychology-based strategy gets you and me ultra-clear on your audience and unique differentiators. I’ll provide you with prompts that help you dive deep into your ideal client’s psyche and collect the golden nuggets that’ll make your copy supreme.

Choose any four pages for me to write. Home, About, Service(s), and Contact are most popular. But you can choose whichever pages you want.

Conversion-focused call-to-action buttons included.

Add additional pages for £250 (approx. 332 USD) each.

The average person spends 6–12 months perfecting their SEO skills to show up via Google. You don’t have to invest this time.

I’ll research the words, phrases, and questions your ideal clients are searching for and target these in your copy so you show up when they turn to Google.

When I present you with your web copy, I’ll include a recording that explains the creative decisions I made to match your brand vision.

This is your opportunity to request amends in one round of edits in Google Docs. I’ll implement all your revisions. This way, I can guarantee you’ll end up with copy that you’re delighted with.

Once you or your designer has published your web copy, I’ll give it the once over to make sure all the copy is in the right place with all formatting retained.

You get a free bonus too…

Say goodbye to inconsistent content and embarrassing style slip-ups with your complimentary personalised style guide.

When you’re creating brand materials in future, they can match up to the copy I create for you. From headline hierarchies to spelling preferences, I’ve got it all covered. No more second-guessing or amateur-hour mishaps.

The result? A brand that exudes professionalism, consistency, and undeniable authority.

Best part? It’s yours, absolutely free.

I’ll deliver your copy within 10 business days of your connection call, ready to copy and paste into your web builder or hand to your designer.

Extra time will be needed if you add copy to your base package.

I love a simple process

Work with me in four easy steps.

01

Teaming up

I’ll send you your contract, Finer Things Story Framework, and a 50% deposit invoice.

02

Connection call

I’ll invite you to book a connection call so I can get to know you and your language.

03

Copy magic

Over the 10 business days following our call, I’ll create your web copy.

04

Your time to shine

I’ll send your final invoice, make any revisions, and review the live page.

Got questions?

Here’s what others have asked about the Finer Website.

The length of each web page depends on the amount of information I need to convey about your business. 

Most pages are 800–1,500 words. Sometimes shorter pages take more time to write than the longer ones. This is because chiselling your message down to its purest form can take as long as writing the initial copy.

I’ll send you a 50% deposit invoice and a 50% completion invoice at the end of your project. You don’t have to pay in full upfront!

Your website doesn’t have to only hold a Home, About, Service(s), and Contact page. What about…

  • A service/sales page for each of your offers? Separate service pages allow me to go into more detail about each of your offers. (For example, this page is an individual page about just one of my services.)
  • A lead magnet page that pulls website visitors onto your email list? A page that gives the people visiting your website a freebie they can’t say no to. A freebie that also welcomes them onto your email list, where they’ll receive all the latest about your offers.
  • Case studies that highlight your best work? Case studies allow me to guide prospects through the transformation you’ve created for other clients, showing them that they can enjoy this experience too.
Copywriter reading to gather inspiration for a copy project | Finer Things Editorial
Charlotte Peate, founder of Finer Things Editorial

Let’s partner up

You know the right website copywriter holds the key to the yeses you need from your dream clients. Let’s get you those yeses. Let’s get you the confidence, consistency, and cold hard cash your business needs.

Things are about to get gooooooddd.

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